White-label nutrition software for coaches

Your brand. Your clients. Beautiful plans in minutes.

Build, brand, and deliver a premium nutrition experience without the spreadsheets, design work, or generic software look.

7-day free trial · Set up in under two minutesDemo opens instantly · No signup required

Your brand. Never ours.Fully white-label A mobile app for clients.Plus PDF and email delivery Built from real coaching.Designed by a coach
Coach workspace · Plan builder
The full TMF coach editor showing the Brittany Smith plan, draggable blocks, and brand controls
Brittany Smith’s finished branded client nutrition plan
Real coach editor
Client-ready

One plan. Your brand everywhere.

Plan builderClient mobile appPremium PDFBranded email

More than numbers on a page

Coach in your own voice.

Give every client the context that makes a plan usable. Write, format, emphasize, and personalize your guidance right where they need it.

RICH COACH NOTESFormat guidance inside the plan•••
Brittany Smith’s coach-note editor with bold, underline, highlight, and text-color controls

The detail other tools flatten

Turn instructions into coaching.

Bold the non-negotiable. Highlight the number that matters. Underline the behavior you want repeated. Add color when a client needs to stop and pay attention.

  • 01
    Fully editable paragraphsWrite as much or as little as the client needs.
  • 02
    Formatting that carries throughBold, underline, color, and highlights stay visible to the client.
  • 03
    Guidance beside the mealPut instructions in context instead of another disconnected message.
Brittany Smith’s client view showing red emphasis, underlined text, and highlighted coaching guidance

Editor to client, exactly as intended

The formatting isn’t decoration. It improves follow-through.

The same emphasis the coach creates appears in the mobile plan, so the client can scan quickly and know what matters today.

✦Drag-and-drop blocksMeals, notes, swaps, hydration, supplements, education, and photos.
↻Reusable templatesSave strong work once and personalize it for the next client.
+Custom foodsStore your own foods and macros for repeat use.
✓Instant client previewSee exactly what they will open before you send.

Show, don’t tell

This is what your client opens.

A polished plan that looks considered, feels personal, and carries your coaching brand from the first page to the last meal.

Open the real client plan ↗ See the features first, or explore the live client view

True white-label

Your clients see your studio. Never ours.

Set your logo, studio name, and brand color once. TMF carries them across the app, PDF, email, and mobile plan.

  • 01
    Your identityLogo, name, and color
  • 02
    Your experienceBuilder, PDF, email, and phone
  • 03
    Your relationshipTMF stays behind the scenes
Coach workspace
The real branded TMF Nutrition Studio coach editor
The same brand carried into Brittany Smith’s mobile client plan

Studio identity

STUDIO NAMETMF Nutrition Studio
ACCENT COLOR#14A5E5
✓Applied everywhereApp · PDF · email
YOUR BRANDFront and center.

Three steps. That’s it.

Brand it. Build it. Send it.

01

Brand it once.

Add your logo, studio name, and color. Every plan starts on-brand.

Example uploaded studio logoYOUR LOGOUpload once
Your logo and color. Everywhere.
02

Build in minutes.

Drag in meals, notes, swaps, hydration, supplements, and education.

Meal, coach-note, swaps, and supplement blocks inside the editor
03

Send it beautifully.

Deliver by premium PDF, branded email, or an installable mobile plan.

Instant client preview inside the coach editor
Branded client plan with weekly progress, streaks, and checked-off meals
🔥 5-day streak 87% this week
TMF Nutrition Studio installed on a client phone home screen
One tap awaySaved to the client’s home screen

A mobile app your clients actually use

The plan lives on their phone.

Clients can install their branded plan directly to their home screen, check off meals, track progress, and use coach-approved AI swaps. PDF and email are still there when you want them, but the mobile app is where the plan comes alive.

Try the client view →

Premium output. Honest pricing.

Start with 7 days free. Grow when you’re ready.

Your first 7 days are free. Annual plans include two months free.

Brand

$299/mo

$2,990/year · Established studios
  • Unlimited coaches + clients
  • Custom domain
  • White-glove onboarding
Start 7-day free trial

Every plan includes the builder, reusable templates, white-label branding, PDF, email, and mobile delivery.

“
The quality of your deliverables should match the quality of your coaching.

Ryan Fitch · Founder, TMF Nutrition Studio

Created by a coach who needed it first

Built from the coaching floor.

TMF came from years of building real plans for real clients. We wanted software that could deliver the same level of care as the coaching itself.

6,000+ clients coachedThousands of plans built

Questions, answered

Know exactly what you’re starting.

Who is TMF Nutrition Studio built for?+

TMF is built for individual nutrition coaches and studio owners who want to create detailed, premium plans under their own brand.

Will my clients see the TMF name?+

No. TMF is truly white-label. Your studio name, logo, and color carry through the app, PDF, email, and client mobile plan.

Can I build food-by-food plans?+

Yes. You control each food and quantity while calories and macros update automatically. You can also add coach notes, swaps, supplements, hydration, education, and photos.

Is my clients’ data private?+

Yes. Every studio is isolated. Coaches see only their own clients, while studio owners can see their complete team.

Is there a mobile app?+

TMF works on mobile. Clients can add their plan directly to their phone’s home screen for one-tap access without an app-store download.

Do my coaches need to be technical?+

Not at all. TMF is designed for working coaches, not software experts. A new studio can be set up in under two minutes.

How does the 7-day free trial work?+

Choose the plan that fits your studio and use the complete platform free for 7 days. You can cancel anytime during the trial from inside Studio, and there is no long-term contract.

What does it cost to coach 15 to 25 clients?+

The Coach plan is built for one coach managing up to 25 active clients. It is $59/month or $590/year, and 25 clients is the plan’s cap.

Will TMF continue to add new features?+

Absolutely. We are actively working with coaches to improve TMF, refine the client experience, and add features that make the platform more useful in real coaching businesses. The platform will continue to evolve alongside the coaches using it.

Am I locked into a contract?+

No. There is no long-term contract. You can cancel your plan from inside Studio at any time.

Can I bring over the nutrition plans I already use?+

Yes. TMF does not force you to abandon your coaching method. Recreate your best plan structures as reusable templates, then personalize the foods, quantities, guidance, and branding for each client.

Can I start small and upgrade later?+

Yes. You can begin with the plan that fits your current client load and move up as your coaching business grows.

Your coaching is premium

Your plans should feel like it.

Beautifully branded nutrition plans, built in minutes.

Start your 7-day free trial ↗ 7-day free trial · Set up in under two minutes

Interactive product tour

See what your client can do.

Scroll through the real mobile experience, feature by feature.

Client weekly progress tracker and streak01

Progress tracker

Momentum clients can see.

Meal completion, weekly percentage, and streaks make consistency visible without asking the coach for another check-in.

Automatically updating daily calorie and macro totals02Calories · Protein · Carbs · Fat

Live daily totals

Every adjustment recalculates automatically.

Change a food, quantity, or meal and the daily calories, protein, carbs, and fat update with the plan.

Completed meal checkoff in a client plan03Tap to complete the meal

Meal checkoffs

Clients track the day as they live it.

One tap marks a meal complete and immediately feeds the daily and weekly progress view.

Client plan with bold, underlined, colored, and highlighted coaching notes04

Rich coach formatting

Make the important instruction impossible to miss.

Bold it. Underline it. Highlight it. Change the color. The formatting the coach creates carries straight into the client app.

AI swap button beside a client meal05Tap the sparkle
AI meal alternatives ranked against the prescribed meal
Coach-approved ideas matched to the meal

Flexible swaps + coach-controlled AI

Give clients flexibility without losing the plan.

Coaches set the logic and approved meals. Clients can use flexible swaps or tap the AI button for whole-meal suggestions that stay close to the prescribed targets.

The coach stays in control.AI offers options inside the coach’s framework, not a free-for-all.